BROOKLYN - A Williamsburg sweet shop is taking a bite out of the Super Bowl.

Business Connect has chosen to promote Brooklyn Cupcakes at this year's Super Bowl parties.

Business Connect introduces minority and women-owned businesses to Super Bowl business.

The shop's owners are currently crafting team cupcakes for the tailgate party on Sunday at the Meadowlands.

Carmen Rodriguez, owner of Brooklyn Cupcakes, says they are making about 2,500 cupcakes for the event.

News 12 has learned the cupcakes were a big hit during Tuesday's media party at Chelsea Piers.