BROOKLYN - Jennifer Lopez's flagship cellphone shop in Brooklyn has folded.
"Jenny from the Block" picked a prime spot for her boutique Viva Movil, located right across from Barclays Center in Prospect Heights, but it wasn't enough to keep business booming.
Reports say the phone store has been unable to meet "financial expectations.” News 12 was there when J. Lo herself came to the borough to announce the opening a year ago.
READ MORE: Consumer Stories
There are still other Viva Movil stores left around the city, but there is no word yet on their fate. Officials say they plan to evaluate each location.