MTA to start putting ads on front of MetroCards

The Metropolitan Transportation Authority (MTA) says it will begin selling ad space on MetroCards, in a push to increase revenue.

The MTA says it will accept almost any ad, including political ads, as long as they do not feature nudity or obscenities. The ads will appear on the front of the cards, just above the magnetic stripe.

The MTA says that it will cost at least $20,000 to have an ad printed on MetroCards.

sorry to interrupt
your first 20 are free
Access to News 12 is free for Optimum, Comcast®, Time Warner® and Service ElectricSM customers.
Please enjoy 20 complimentary views of articles, photos, and videos during the next 30 days.
you have reached your 5 view limit
Access to News 12 is free for Optimum, Comcast®, Time Warner® and Service ElectricSM customers.
Please login, create an account or subscribe to continue enjoying News12.
Our sign-up page is undergoing maintenance and is not currently available. However, you will be given direct access to news12.com while we complete our upgrade.
When we are back up and running you will be prompted at that time to complete your sign in. Until then, enjoy the local news, weather, traffic and more that's "as local as local news gets."