Norwalk-based Priceline changes name to Booking Holdings

<p>Norwalk-based Priceline says it's changing its name, effective immediately.</p>

News 12 Staff

Feb 22, 2018, 12:09 PM

Updated 2,469 days ago

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Norwalk-based Priceline says it's changing its name, effective immediately.
The company will be known as Booking Holdings, after its largest subsidiary Booking.com
Booking.com is based in Amsterdam, but officials say there are no plans to close the headquarters at 800 Connecticut Ave.
CEO Glenn Fogel called the renaming part of "a defining moment in company history."