BX residents wait in cold for new Jordan sneakers on Fordham Road
The frigid temperature didn’t stop Bronx residents from coming out to grab a new line of sneakers Saturday.
The “Jordan Nines-The University Gold” came out as people stood outside of Finish Line on Fordham Road for as long as two hours.
Customers say it was worth it despite temperatures being below freezing. “I have two layers on, got my scarf, so it’s really more or less just bundling up,” one residents said.
Workers at Finish Line says most of the sneakers are sold to raffle ticket winners with a few left over for first-come first-serve customers.